The Product Innovation track aims to provide you with knowledge and skills needed to manage and develop the innovation processes at operational and strategic level. The track has a clear focus on the integration of deep technical expertise, product development and business development.
Companies are increasingly dependent on continually creating new innovations for their competitiveness. This places new demands on the ability to both be able to further develop existing business and generate groundbreaking ideas and products. To meet this need, there is a demand for people who can combine advanced technology development with an understanding of marketing, strategy, organization and economy.