Class information for:
Level 1: ELECTRONIC WORD OF MOUTH//WORD OF MOUTH//ONLINE REVIEWS

Basic class information
ID Publications Average number
of references		 Avg. shr. active
ref. in WoS
6903 1354 50.2 50%


Bar chart of Publication_year

Last years might be incomplete

Classes in level above (level 2)


ID, lev.
above		 Publications Label for level above
158 21929 BUSINESS//JOURNAL OF ADVERTISING RESEARCH//ADVANCES IN CONSUMER RESEARCH

Terms with highest relevance score


Rank Term Type of term Relevance score
(tfidf)		 Class's shr.
of term's tot.
occurrences		 Shr. of publ.
in class containing
term		 Num. of
publ. in
class
1 ELECTRONIC WORD OF MOUTH Author keyword 75 66% 5% 69
2 WORD OF MOUTH Author keyword 59 36% 10% 131
3 ONLINE REVIEWS Author keyword 37 52% 4% 51
4 EWOM Author keyword 28 57% 2% 33
5 ONLINE CONSUMER REVIEWS Author keyword 23 76% 1% 16
6 ONLINE PRODUCT REVIEWS Author keyword 23 74% 1% 17
7 ELECTRONIC WORD OF MOUTH EWOM Author keyword 21 69% 1% 18
8 REVIEW VALENCE Author keyword 21 90% 1% 9
9 VIRAL MARKETING Author keyword 15 34% 3% 37
10 ONLINE RATINGS Author keyword 15 71% 1% 12

Web of Science journal categories

Author Key Words


Rank Web of Science journal category Relevance score
(tfidf)		 Class's shr.
of term's tot.
occurrences		 Shr. of publ.
in class containing
term		 Num. of
publ. in
class		 LCSH search Wikipedia search
1 ELECTRONIC WORD OF MOUTH 75 66% 5% 69 Search ELECTRONIC+WORD+OF+MOUTH Search ELECTRONIC+WORD+OF+MOUTH
2 WORD OF MOUTH 59 36% 10% 131 Search WORD+OF+MOUTH Search WORD+OF+MOUTH
3 ONLINE REVIEWS 37 52% 4% 51 Search ONLINE+REVIEWS Search ONLINE+REVIEWS
4 EWOM 28 57% 2% 33 Search EWOM Search EWOM
5 ONLINE CONSUMER REVIEWS 23 76% 1% 16 Search ONLINE+CONSUMER+REVIEWS Search ONLINE+CONSUMER+REVIEWS
6 ONLINE PRODUCT REVIEWS 23 74% 1% 17 Search ONLINE+PRODUCT+REVIEWS Search ONLINE+PRODUCT+REVIEWS
7 ELECTRONIC WORD OF MOUTH EWOM 21 69% 1% 18 Search ELECTRONIC+WORD+OF+MOUTH+EWOM Search ELECTRONIC+WORD+OF+MOUTH+EWOM
8 REVIEW VALENCE 21 90% 1% 9 Search REVIEW+VALENCE Search REVIEW+VALENCE
9 VIRAL MARKETING 15 34% 3% 37 Search VIRAL+MARKETING Search VIRAL+MARKETING
10 ONLINE RATINGS 15 71% 1% 12 Search ONLINE+RATINGS Search ONLINE+RATINGS

Key Words Plus


Rank Web of Science journal category Relevance score
(tfidf)		 Class's shr.
of term's tot.
occurrences		 Shr. of publ.
in class containing
term		 Num. of
publ. in
class
1 WORD OF MOUTH 262 40% 38% 515
2 CONSUMER REVIEWS 64 72% 4% 50
3 PRODUCT REVIEWS 53 78% 3% 35
4 ONLINE CONSUMER REVIEWS 32 78% 2% 21
5 EWOM 31 73% 2% 24
6 ONLINE REVIEWS 26 63% 2% 26
7 ONLINE COMMUNITIES 19 25% 5% 65
8 INFLUENTIALS 17 63% 1% 17
9 REVIEWS 15 13% 8% 107
10 PRODUCT SALES 12 59% 1% 13

Journals


Rank Web of Science journal category Relevance score
(tfidf)		 Class's shr.
of term's tot.
occurrences		 Shr. of publ.
in class containing
term		 Num. of
publ. in
class
1 JOURNAL OF INTERACTIVE MARKETING 12 24% 3% 45
2 JOURNAL OF ELECTRONIC COMMERCE RESEARCH 3 14% 2% 23

Reviews


Title Publ. year Cit. Active references % act. ref.
to same field
New consumer behavior: A review of research on eWOM and hotels 2014 14 28 43%
What We Know and Don't Know About Online Word-of-Mouth: A Review and Synthesis of the Literature 2014 5 109 74%
Web reviews influence on expectations and purchasing intentions of hotel potential customers 2013 17 55 71%
Understanding Review Helpfulness as a Function of Reviewer Reputation, Review Rating, and Review Depth 2015 1 24 38%
Manipulation of online reviews: An analysis of ratings, readability, and sentiments 2012 17 13 69%
Creators, multipliers, and lurkers: who contributes and who benefits at online review sites 2014 2 43 70%
The Effect of Online Consumer Reviews on New Product Sales 2012 16 33 70%
How Online Product Reviews Affect Retail Sales: A Meta-analysis 2014 4 78 41%
Estimating sequential bias in online reviews: A Kalman filtering approach 2012 7 9 89%
Estimating the Helpfulness and Economic Impact of Product Reviews: Mining Text and Reviewer Characteristics 2011 49 15 40%

Address terms


Rank Address term Relevance score
(tfidf)		 Class's shr.
of term's tot.
occurrences		 Shr. of publ.
in class containing
term		 Num. of
publ.
in class
1 CHAIR DATABASES INFORMAT SYST 2 67% 0.1% 2
2 RH SMITH 2 67% 0.1% 2
3 FINANCIAL INTELLIGENCE FINANCIAL ENGN 2 50% 0.2% 3
4 RICHARD BUSINESS 1 100% 0.1% 2
5 BLOCH 1 24% 0.3% 4
6 ELECT COMMERCE DIGITAL MARKETS 1 33% 0.1% 2
7 LAURIER BUSINESS ECON 1 33% 0.1% 2
8 ALLEN G AARONSON MKT INT BUSINESS 1 50% 0.1% 1
9 CEGEA 1 50% 0.1% 1
10 CUSTOMER MANAGEMENT 1 50% 0.1% 1

Related classes at same level (level 1)


Rank Relatedness score Related classes
1 0.0000147195 GROUP BUYING//GROUP BUYING AUCTIONS//GROUP BUYING AUCTION
2 0.0000128606 JOURNAL OF CULTURAL ECONOMICS//STAR POWER//MOTION PICTURES
3 0.0000123414 PERCEIVED INTERACTIVITY//VIRTUAL PRODUCT EXPERIENCE//MACHINE INTERACTIVITY
4 0.0000093442 BRAND EXTENSIONS//BRAND EQUITY//BRAND PERSONALITY
5 0.0000093154 PRICE DISPERSION//GENERALIZED SECOND PRICE AUCTION//SEARCH ADVERTISING
6 0.0000088748 CUSTOMER SATISFACTION//SERVICE QUALITY//SERVICE RECOVERY
7 0.0000087698 JOURNAL OF ADVERTISING RESEARCH//JOURNAL OF ADVERTISING//INTERNATIONAL JOURNAL OF ADVERTISING
8 0.0000084857 GOOGLE INSIGHTS FOR SEARCH//NEWS SENTIMENT//GOOGLE TRENDS
9 0.0000083841 ONLINE TRUST//TRUST IN E COMMERCE//INITIAL TRUST
10 0.0000078753 USER INNOVATION//OPEN SOURCE SOFTWARE//LEAD USERS