Publishing guide for KTH researchers – strategies for impact and visibility

This guide aims to give you as a KTH researcher advice on how you can enhance the impact of your research publications by making them as visible as possible.

During recent years scientific publications have gained in importance, not primarily as the traditional vehicle for the dissemination of new scientific findings, but as a foundation for assessing the production and impact of organisations, research groups and individual researchers.

The most important factor to achieve high citation impact is probably the quality of the research and the resulting research papers. Studies have shown that citation indicators are correlated with research quality as judged by peers in assessments (Aksnes & Taxt, 2004; Bornmann & Daniel, 2005, 2008; Cronin, 2005, pp. 125–129; Oppenheim, 1997; Raan, 1996). To strive for high quality research to be published in well written papers is therefore the most important strategy to get high citation impact.

However, research quality is not the focus for this guide, nor is the guide about scientific writing as such. The focus here is on what happens to your publication after the publishing has taken place and things you should take into account while planning the publishing of your publications. The recommendations given here concern factors regarding research communication and dissemination of publications.

How research is communicated varies between subject areas, and choice of publishing strategy therefore depends on the publishing culture in your specific subject area. Strategies should be designed to fit the conditions within the area. A good publishing strategy involves making your research results available as efficiently as possible to reach other researchers within your research field.


  • Write your KTH affiliation correctly​
  • Write your name consistently when publishing
  • Use the author-ID Orcid when publishing
  • Register your publication in DiVA

Planning the publishing of the research results

  • Publish in formal publication channels that make the publications searchable and persistently available. Use informal channels to disseminate the publications and make them visible
  • Consider how the choice of document type affects the availability and dissemination of the publication, what consequences the choice may have for bibliometric analyzes and how it affects your qualifications
  • Consider if there is reason to publish fewer publications to be able to focus on the quality of these
  • When publishing the same research results in multiple publications, plan the publishing so there is no confusion about which publication other researchers should refer to and refer to the publisher version/journal version yourself
  • Use relevant terms strategically in titles, abstracts and as keywords to enhance the searchability of the publication
  • Publish in English to reach an international audience

Choice of publishing channel and making the publications available

  • Publish in subject relevant channels where you reach other researchers within your research area
  • Check how the publishing channel is disseminated by searching for publications published by the channel in relevant databases and search engines
  • Check if the publishing channel makes the publications available in a persistent manner. If possible, make the publications available in DiVA. Especially if the publishing have been made in a non-persistent channel
  • Check if the publishing channel is indexed in important databases and search engines by searching for publications in Web of Science, Google Scholar and, if applicable, in subject relevant databases
  • Use journal citation indicators such as Journal Impact Factor to get an indication of the impact of the journal
  • Check if the publisher/journal provides accessible metadata by using a reference management software
  • Use DiVA to make publications freely available (open access), and for disseminating publications: the registration of publications in DiVA makes them searchable in Google Scholar and other search engines

Collaboration, networks and communication

  • Collaborate and participate actively in the research communication to improve the dissemination and impact of your research
  • Participate in relevant, key conferences within the research area to reach other researchers with your research
  • Cooperate internationally to enhance the quality of the research and to create networks for the dissemination of research results
  • Refer to central and relevant papers to enhance the impact of your publications
  • Communicate with other researchers in relevant social networks and make your publications visible by "sharing" them or making them available in full-text in these networks
  • Create a researcher profile and connect your publications to the profile to make you and your publications easier to find

Open access

  • Increase the availability, dissemination and use of your research publications by making them openly available (open access, OA), either through self-archiving or by publishing in  OA-journals
    • When publishing in OA-journals (gold OA), consider other factors than OA when publishing, e.g. impact, prestige, indexing in databases and the quality of the peer review process
    • When self-archiving (Green OA), check copyrights before publishing your copy and refer to the publisher's version in the self-archived version
  • Make research data or software, which the research results have been based upon, openly available and refer to the publications related to the data/software to increase the benefit and impact of your research  

Other sources

List of web resources for information about publishing and publishing strategies


Aksnes, Dag W., and Randi Elisabeth Taxt. “Peer Reviews and Bibliometric Indicators: A Comparative Study at a Norwegian University.” Research Evaluation 13, no. 1 (April 1, 2004): 33–41. doi:10.3152/147154404781776563.

Bornmann, Lutz, and Hans-Dieter Daniel. “Selection of Research Fellowship Recipients by Committee Peer Review. Reliability, Fairness and Predictive Validity of Board of Trustees’ Decisions.” Scientometrics 63, no. 2 (April 1, 2005): 297–320. doi:10.1007/s11192-005-0214-2.

Bornmann, Lutz, and Hans-Dieter Daniel. “What Do Citation Counts Measure? A Review of Studies on Citing Behavior.” Journal of Documentation 64, no. 1 (January 18, 2008): 45–80. doi:10.1108/00220410810844150.

Cronin, Blaise. The Hand of Science : Academic Writing and Its Rewards. Lanham, Md: Scarecrow Press, 2005.

Oppenheim, Charles. “The Correlation between Citation Counts and the 1992 Research Assessment Exercise Ratings for British Research in Genetics, Anatomy and Archaeology.” Journal of Documentation 53, no. 5 (December 1, 1997): 477–87. doi:10.1108/EUM0000000007207.

Raan, A. F. J. van. “Advanced Bibliometric Methods as Quantitative Core of Peer Review Based Evaluation and Foresight Exercises.” Scientometrics 36, no. 3 (July 1, 1996): 397–420. doi:10.1007/BF02129602.

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