MSc Media Management

The master's programme in Media Management provides students with the skills required for managing innovative media companies. Graduates from the programme are equipped to take on advanced industrial positions or continued graduate studies. The master's programme in Media Management is multidisciplinary, combining media technology, with intercultural communication, business management, project management and business development.

Application dates for studies starting in Autumn 2020

16 October 2019: Application opens
15 January 2020: Application deadline
3 February 2020: Deadline for supporting academic documents (all applicants) and documentation of fee exempt status (if required) or receipt of application fee (if required)
3 April 2020: Notification of selection results
August 2020: Arrival and start of studies

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Media Management at KTH

The master's programme in Media Management focuses on the development and commercial operation of media products and services aimed at the consumer market. The programme consists of courses offering relevant knowledge regarding media technology, product development, media innovation, intercultural communication, market understanding and enterprise management in the media industry and related fields. During the two years all students will follow a programme integrating course that ties the programme together, covers cross-course topics and provides contact with the industry. The final term is devoted to the degree project, which is focused on using scientific methods to solve a problem within the scope of the programme. The project may originate from an industrial problem or be suggested by one of the research groups at the relevant departments.

The programme is organised around two main areas. One area consists of technical courses on media production including video, print, web and interactive media. The other area focuses on management, including courses given by the School of Industrial Engineering and Management (KTH) and Stockholm School of Economics, typically in the form of project work. The programme is highly international, with students and faculty coming from all over the world.

This is a two year programme (120 ECTS credits) given in English. Graduates are awarded the degree of Master of Science. The programme is given mainly at KTH Campus in Stockholm by the School of Electrical Engineering and Computer Science (at KTH). 

Courses in the programme


Former students work in a wide variety of positions within the media and marketing industries. Examples include digital publishing, broadcasting companies, interactive media firms, and consulting companies such as Deloitte Digital, Tobii Dynavox, Netlight Consulting and Accenture in countries such as China, Sweden, Russia, Germany, the Netherlands, Singapore, Cambodia and India. Doctoral studies in this field are also possible after this programme.


Find out what students from the programme think about their time at KTH.

"What impresses me most is the academic atmosphere here. Studying at KTH is not only about acquiring knowledge from class, but also from your peer reviews, group cooperation, and seminars, which is quite different from my home university."

Ruina Wang, China

Meet the students

Sustainable development

Graduates from KTH have the knowledge and tools for moving society in a more sustainable direction, as sustainable development is an integral part of all programmes. The three key sustainable development goals addressed by the master's programme in Media Management are:

5 Gender Equality
8 Decent Work and Economic Growth
12. Responsible Consumption and Production

The master’s programme in Media Management addresses questions of sustainability from several angles. Since the most efficient way in which to work for sustainability is in and through organisations and institutions, the programme focuses on social sustainability through courses on cross-cultural communication and gender equality. In addition to the obligatory course Intercultural communication (7.5 ECTS credits), students are strongly recommended to deepen their understanding of intercultural communication and management by taking the courses Leadership in Cross-Cultural and Industrial Contexts (6 ECTS credits) and Leadership and Power in Industrial Organisations: Perspectives of Gender and Diversity (6 ECTS credits). Another recommended elective course that develops students’ understanding and knowledge of social sustainability is the course Social Entrepreneurship (7.5 ECTS credits). In order to improve students’ understanding on how media and ICT affect the climate, students are also recommended to take the course Sustainability and Media Technology (7.5 ECTS credits), and they can deepen their knowledge through the course Sustainable ICT in Practice (7.5 ECTS credits). In addition to the courses mentioned above, sustainability is a strong theme in project work in many courses given as part of the programme. For instance, a majority of the projects in the Advanced Project Course in Media Management (7.5 ECTS credits) are typically related to one or more of the SDGs, as are degree project topics.

Webinar on sustainable development

Watch a recording of the webinar offered by the School of Electrical Engineering and Computer Science in November 2019. The webinar focused on the schools' master’s programmes and how they relate to sustainable development.

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