Market analysis and development is an applied course in market analysis for planning of retail developments. This course will give the student knowledge of theories and experience of methods for market analysis used by real estate firm. The students will gain an basic understanding of importnat aspects in planning a retail center. The knowledge which is aquired in this course is used to evaluate a retail development project.
AI281U Market Analysis and Retail Development 5.0 credits
Course offerings are missing for current or upcoming semesters.
Headings with content from the Course syllabus AI281U (Autumn 2014–) are denoted with an asterisk ( )
Content and learning outcomes
Course contents
Intended learning outcomes
The understanding of theory and methods used for market analysis should enable students to:
- Conduct market analysis for shopping centers.
- Investment calculations for marketanalysis
- Perform a productivity analysis.
- Identify urban growth and the market area for a retail center.
- Apply different methods for estimating retail demand.
- Identify competing supply and perform a property rating.
- Estimate market capture rates and leakage to increase market shares.
- Explain principles behind market equilibrium.
- Calculate subject capture.
- Estimate absorption of demand and the size of a retail center.
- Explain important aspects in urban development and their consequences to retail management.
- During the course the Framingham Mall is a case where the student apply their knowledge of priciples and methods for market analysis.
Literature and preparations
Specific prerequisites
Higher education in engineering, economics or equivalent knowledge through work experience.
Recommended prerequisites
No information inserted
Equipment
No information inserted
Literature
Market analysis for real estate, concepts and applications in valuation and highest and best use.
Stephen F. Fanning.
Shopping Environments Evolution, Planning and Design, P.Coleman
Examination and completion
If the course is discontinued, students may request to be examined during the following two academic years.
Grading scale
P, F
Examination
- INL1 - Assignment, 2.0 credits, grading scale: P, F
- TEN1 - Written Exam, 3.0 credits, grading scale: P, F
Based on recommendation from KTH’s coordinator for disabilities, the examiner will decide how to adapt an examination for students with documented disability.
The examiner may apply another examination format when re-examining individual students.
TEN1 Written Exam 3,0 hp, Grading Scale Pass/Fail
PRO1 Assignmnet, 2,0 hp, Grading Scale Pass/Fail
Opportunity to complete the requirements via supplementary examination
No information inserted
Opportunity to raise an approved grade via renewed examination
No information inserted
Examiner
No information inserted
Ethical approach
- All members of a group are responsible for the group's work.
- In any assessment, every student shall honestly disclose any help received and sources used.
- In an oral assessment, every student shall be able to present and answer questions about the entire assignment and solution.
Further information
Course room in Canvas
Registered students find further information about the implementation of the course in the course room in Canvas. A link to the course room can be found under the tab Studies in the Personal menu at the start of the course.
Offered by
Main field of study
Built Environment
Education cycle
Second cycle
Add-on studies
No information inserted
Contact
Berndt Lundgren
Supplementary information
Commissioned Course. Admittance to the course can only be purchased by a legal entity who appoints course participants