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CM2008 Entrepreneurship in Technology and Health 7.5 credits

Administer About course

This course will provide students with key concepts and methods for developing entrepreneurial skills in the field of health and medical technology. Innovative technologies for health and well-being need to be customer-centric and commercialised to reach the market. 

How can a prototype of innovative technology be developed for a successful business plan? How can we commerialise our business ideas to a successful product or service?

The course content is divided into three sections: 

  • Marketing and consumer behaviour
  • Business and innovation and 
  • Sustainable development of innovative technologies
     

Students will learn key concepts of consumer behaviour and culture, market and need analysis, competitor and distribution analysis, pricing and sustainable development. Students will learn how to apply business models and commercialisation strategies, conduct alpha-beta pilot tests and develop a financial plan. 

The course provides conceptual aspects to entrepreneurship in the organisational contexts and in digital platforms, and regulatory aspects to innovative technologies such as sustainable development, basic intellectual property rights and procurement policy. 

As a final assignment, student will develop their own business plan for an innovative technology for health and well-being.

Choose semester and course offering to see current information and more about the course, such as course syllabus, study period, and application information.

Headings with content from the Course syllabus CM2008 (Autumn 2024–) are denoted with an asterisk ( )

Content and learning outcomes

Course contents

• Innovation

                       Alpha-Beta-Pilot test

• Marketing

Needs Analysis

Distribution Solution

Competition Analysis

Pricing

Sustainable development

• Business

Business models and commercialization

Strategy and business logic

• Entrepreneurship leadership and organization

Interaction between key players

Organizational dynamics

Set Objectives and Key results

• Regulations

Basic intellectual property rights

Procurement Policy

Sustainable development

Lectures, exercises and seminar.

• RED1 - Individually short paper, analyzes and class discussions

• RED2 - Oral and written presentation of the business concept for peer review

• PRO2 - Continuous sprints with agile project methodology, develop a business plan presented to the class and external stakeholder

• LAB1 – Basic financial model and plan for personal, accelerator or venture financing

The course ends with a presentation day where the groups present their final products

Intended learning outcomes

After completing the course, the student should demonstrate proficiency in:

• value innovation and business concept development with, eg. "KTH Innovation readiness level."

• analyse needs, market and pricing

• analyse competitors, stakeholders and distribution solutions

• evaluate fundamental intellectual property rights for a business concept

• explain relevant aspects of sustainable development

• explain procurement and interaction between private and public actors

• evaluates strategies and business models for commercialization

• apply entrepreneurial leadership by involving potential customers, partners or suppliers in business concept development

• develop business communication by presenting ideas in public domain

• create a business plan including conduct of alpha-beta and pilot tests and a financial plan 

Literature and preparations

Specific prerequisites

Completed degree project of 15 credits, basic course in industrial economics of 6 credits and English B/English 6

Recommended prerequisites

No information inserted

Equipment

No information inserted

Literature

”Modern Industrial Management” av Mats Engwall  et al. STUDENTLITTERATUR

Examination and completion

If the course is discontinued, students may request to be examined during the following two academic years.

Grading scale

A, B, C, D, E, FX, F

Examination

  • LAB1 - Laboratory work, 1.0 credits, grading scale: P, F
  • PRO2 - Project, 3.5 credits, grading scale: A, B, C, D, E, FX, F
  • RED1 - Oral and written presentation, 1.5 credits, grading scale: P, F
  • RED2 - Oral and written presentation, 1.5 credits, grading scale: P, F

Based on recommendation from KTH’s coordinator for disabilities, the examiner will decide how to adapt an examination for students with documented disability.

The examiner may apply another examination format when re-examining individual students.

Opportunity to complete the requirements via supplementary examination

No information inserted

Opportunity to raise an approved grade via renewed examination

No information inserted

Examiner

Profile picture Sanna Kuoppamäki

Ethical approach

  • All members of a group are responsible for the group's work.
  • In any assessment, every student shall honestly disclose any help received and sources used.
  • In an oral assessment, every student shall be able to present and answer questions about the entire assignment and solution.

Further information

Course room in Canvas

Registered students find further information about the implementation of the course in the course room in Canvas. A link to the course room can be found under the tab Studies in the Personal menu at the start of the course.

Offered by

CBH/Biomedical Engineering and Health Systems

Main field of study

Technology and Health

Education cycle

Second cycle

Add-on studies

No information inserted

Contact

Peter Sillén (petersil@kth.se)