One of the most essential question for corporations in the 21st century is how to foster a culture of continuous entrepreneurship within their organizations, and how to leverage that to develope and launch profitable innovative projeckts and new buiness activities.
Tis courselays the ground for student's potential to work as innovation managers, project leaders, and change agents in teir future career. The course is designed to provide students with insights into the problems and opportunities involved in managing entrepreneurship in existing organizations.
The objective of this course is to provide students with insights into the problems and opportunities involved in managing growth in entrepreneurial ventures. The course is designed to introduce a series of concepts, frameworks, and heuristics that enable people to manage entrepreneurially in organisations of all sizes and types.
The course focuses on the decisions and actions owner-managers take in recognizing and choosing opportunities, obtaining and allocating resources, challenging and directing personnel, and adapting personal goals and corporate strategies to changing personal and business conditions. In this process, the course examines management challenges that are typical of different stages in the business’s development – start-up, growth, change of direction, etc.
Using this framework, the course will discuss issues of particular importance to existing firms interested to grow entrepreneurialy such as developing and managing entrepreneurial teams, managing employees' motivation to innovate, building and fostering a culure of entrepreneurship and innovation in the organization, and making decisions and dealing with crises as the company progress and grow entrepreneurially.