Commercial Design: Crit 2

We will work in small groups and make shore that your ideas gets discussed throughly and that everyone gets constructive feedback and suggestions for improving their business model, concept, scenario.

Prepare a short selling pitch of your idea describing:

• The concept
• The value you are aiming to provide for your customers
• A scenario describing how the concept creates value for the customer segment
• Your business model

Remember that improving your business might mean that you have to rethink your idea or concept, or even abandoning it if it seems problematic or you realise that it will be tricky to make it work. Also, business does not always care for your darlings ;-)