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Entrepreneur Noel Abdayem lectured in INDEK course

powerpoint slide from the lecture
Published Jan 29, 2026
Noel Abdayem lectures at KTH

Brand entrepreneur Noel Abdayem lectured on January 28th in the Brand Portfolio Management course, which is part of the INDEK course offering.

Noel has shown over the years that visions can become reality and that dreams can come true!

In his lecture, he spoke about the theme: "Building the global Brand Portfolios of Tomorrow", where he shared his journey from bamboo toothbrushes to becoming CEO of Humble Group and about their exciting house of brands.

Page responsible:Sébastien Gustin
Belongs to: Industrial Economics and Management
Last changed: Jan 29, 2026