TUTORIAL NO. 4

Tutorial 4: Positioning

1. A revised submission of PRO1 

You should revise your submission according to the feed-back that you have received.

2. A chart representing stakeholders and relationships

http://www.because.net/wp-content/uploads/2011/05/Stakeholders-many-types-circles1.gif

https://en.wikipedia.org/wiki/Project_stakeholder

https://en.wikipedia.org/wiki/Stakeholder_theory

More about the importance of highly rational engagement with stakeholders you will find here. 

3. A positioning chart showing your position in relation to your competitors

https://en.wikipedia.org/wiki/Positioning_(marketing)

This is an example of a positioning chart.

4. A product differentiation strategy

https://en.wikipedia.org/wiki/Product_differentiation

5. A list of potential investors and collaborators

Create a list of potential investors and/or collaborators and describe in what way you think that they can influence the project.

6. A weekly reflection of the group dynamics

Submit a summary on how the group has worked during the past week. What has worked well and what has not? What do you need to change in order to improve the efficiency and well-being of the group?

7. Feed-back of another group's submission of Tutorial 4

Your feed-back should be uploaded next to the group's number that you are giving feed-back. This should be done right after the Tutorial session is finished.